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This research aims to revamp and re-layout the Bluechip application by Ciptadana, with the goal of enhancing user-friendliness. The focus is on introducing new pathways to reduce page and click wastage, ultimately optimizing the application's efficiency
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https://www.figma.com/embed?embed_host=notion&url=https%3A%2F%2Fwww.figma.com%2Ffile%2Fp8cQ9ThUO8g6xslnQecYzt%2FCiptadana-Revamp%3Ftype%3Ddesign%26node-id%3D0%253A1%26mode%3Ddesign%26t%3DJnbe0Dht9G9VaN0l-1
The Bluechip application developed by Ciptadana serves as a pivotal platform for users engaging in financial transactions and stock trading. However, recognizing the continuous evolution of user preferences and technological advancements, there arises a necessity to enhance the application's user interface and experience. This case study delves into the comprehensive research undertaken to revamp and re-layout the Bluechip application, with the primary objective of elevating its overall user-friendliness. The focal point of this initiative is to introduce innovative pathways, strategically aimed at minimizing page and click wastage. Through this revamp, the ultimate goal is to optimize the application's efficiency, ensuring a seamless and intuitive experience for users navigating through the dynamic landscape of financial markets.
Revamping and re-layouting to enhance user-friendliness (Main Page & Trade Page_
Brief :
UI Enhancement :